Equity & Fixed Income Lead Strong Inflows, Financials ETFs Gather Nearly $1.25 Billion

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Note: Flow data is reported after close on a T+2 basis. The flows in this report reflect create/redeem activity from Friday, October 17, 2025.

Market Flow Summary

The U.S. ETF market experienced net inflows totaling +$10.11B. iShares led issuers with inflows of +$4.70B, while iShares Core S&P 500 ETF (IVV) saw the largest individual fund inflow at +$1.25B. Conversely, SPDR experienced the largest issuer outflows (-$780.22M), and SPDR S&P 500 ETF Trust (SPY) had the largest fund outflow (-$3.26B). Leverage Shares was the most notable high-velocity brand, attracting inflows representing +19.06% of its AUM.

Flow Summary by Asset Class

The leading asset classes by daily flow were Equity (+$6.24B), Fixed Income (+$2.81B), Non-Traditional (+$1.04B). Year-to-date, Equity leads with total inflows of +$552.90B.

Asset Class 1D Flow 1M Flow YTD Flow
Equity +$6.24B +$56.84B +$552.90B
Fixed Income +$2.81B +$52.59B +$337.78B
Non-Traditional +$1.04B +$8.02B +$69.87B
Commodity +$190.82M +$14.54B +$49.53B
Alternative +$16.28M +$473.30M +$4.05B
Currency +$2.78M -$26.05M +$514.89M
Multi-Asset -$1.81M +$1.34B +$5.20B
Digital Asset -$176.88M +$5.20B +$40.25B

Top/Bottom Five Category Flows

The following tables highlight the top 5 and bottom 5 ETF categories based on the latest daily net flows.

Top 5 Category Inflows

Category 1D Flow
Equity: U.S. Large Cap – Growth +$1.65B
Fixed Income: Taxable – Core +$1.47B
Equity: Sector – Financials +$1.24B
Non-Traditional: Leverage | Inverse – Single Stock +$1.15B
Equity: Global Large Cap – Blend +$845.33M

Bottom 5 Category Outflows

Category 1D Flow
Equity: U.S. Large Cap – Blend -$2.08B
Fixed Income: Taxable – Government Ultrashort -$954.03M
Equity: Sector – Health Care -$425.35M
Equity: Thematic – Evolving Consumer -$160.41M
Digital Asset: Cryptocurrency – Ethereum -$145.68M

ETF Issuer Flow Analysis

iShares recorded the highest net inflow among ETF issuers, adding +$4.70B, which represents +0.12% of their AUM. On the other end, SPDR saw the largest net outflow at -$780.22M, equating to -0.04% of AUM. Among high-velocity brands, Leverage Shares stood out with inflows of +19.06% relative to its AUM.

Top 5 Brands by Inflows

Issuer Aggregate AUM 1D Flow 1D Flow as % of AUM
iShares +$3,880.18B +$4.70B +0.12%
Invesco +$782.34B +$1.51B +0.19%
Vanguard +$3,712.34B +$1.43B +0.04%
Defiance +$8.18B +$787.85M +10.66%
JPMorgan +$258.30B +$627.28M +0.24%

Bottom 5 Brands by Outflows

Issuer Aggregate AUM 1D Flow 1D Flow as % of AUM
SPDR +$1,786.72B -$780.22M -0.04%
ProShares +$90.05B -$351.10M -0.39%
WisdomTree +$88.70B -$109.76M -0.12%
YieldMax +$16.96B -$82.57M -0.48%
Pacer +$38.87B -$76.07M -0.20%

High-Velocity Brands

Issuer Aggregate AUM 1D Flow 1D Flow as % of AUM
Leverage Shares +$1.01B +$161.71M +19.06%
Defiance +$8.18B +$787.85M +10.66%
Tradr +$2.25B +$140.42M +6.66%

Significant Single-Fund Movements

The fund with the largest single-day inflow was iShares Core S&P 500 ETF (IVV) (+$1.25B). The largest outflow was seen in SPDR S&P 500 ETF Trust (SPY) (-$3.26B).

Largest Absolute Daily Flows (Net Flows > $250M)

Fund (Ticker) AUM 1D Flow 1D Flow as % of AUM
Inflows
iShares Core S&P 500 ETF (IVV) +$708.42B +$1.25B +0.18%
Invesco QQQ Trust Series I (QQQ) +$397.79B +$1.16B +0.29%
iShares Core U.S. Aggregate Bond ETF (AGG) +$135.44B +$717.54M +0.53%
SPDR S&P Regional Banking ETF (KRE) +$4.04B +$689.66M +20.60%
Vanguard Total Bond Market ETF (BND) +$143.05B +$667.06M +0.47%
iShares 7-10 Year Treasury Bond ETF (IEF) +$40.24B +$565.46M +1.43%
iShares U.S. Treasury Bond ETF (GOVT) +$32.06B +$552.32M +1.75%
JPMorgan BetaBuilders Europe ETF (BBEU) +$6.69B +$527.31M +8.55%
Financial Select Sector SPDR Fund (XLF) +$53.46B +$519.95M +0.98%
WisdomTree International Hedged Quality Dividend Growth Fund (IHDG) +$2.73B +$452.87M +19.86%
Outflows
SPDR S&P 500 ETF Trust (SPY) +$681.61B -$3.26B -0.48%
WisdomTree Floating Rate Treasury Fund (USFR) +$16.78B -$1.04B -5.83%
Vanguard S&P 500 ETF (VOO) +$779.52B -$680.76M -0.09%
iShares 20+ Year Treasury Bond ETF (TLT) +$49.91B -$311.12M -0.62%
Tradr 2X Short TSLA Daily ETF (TSLQ) +$141.41M -$265.81M -65.27%

High-Velocity Inflows (AUM > $100M, 1D Flow > +5% of AUM)

Fund (Ticker) AUM 1D Flow 1D Flow as % of AUM
Tradr 2X Long APP Daily ETF (APPX) +$273.81M +$186.03M +211.94%
Tradr 2X Long QBTS Daily ETF (QBTX) +$239.69M +$162.50M +210.53%
Defiance Daily Target 2x Long OKLO ETF (OKLL) +$412.51M +$208.83M +102.54%
Defiance Daily Target 2X Long SOFI ETF (SOFX) +$194.51M +$97.26M +100.00%
Leverage Shares 2X Long HOOD Daily ETF (HOOG) +$178.84M +$88.91M +98.88%
Defiance Daily Target 2X Long SMCI ETF (SMCX) +$565.70M +$279.12M +97.40%
Defiance Daily Target 2X Long RKLB ETF (RKLX) +$248.57M +$121.88M +96.20%
SPDR S&P Regional Banking ETF (KRE) +$4.04B +$689.66M +20.60%
WisdomTree International Quality Dividend Growth Fund (IQDG) +$886.09M +$147.01M +19.89%
WisdomTree International Hedged Quality Dividend Growth Fund (IHDG) +$2.73B +$452.87M +19.86%

High-Velocity Outflows (AUM > $100M, 1D Flow > -5% of AUM)

Fund (Ticker) AUM 1D Flow 1D Flow as % of AUM
Tradr 2X Short TSLA Daily ETF (TSLQ) +$141.41M -$265.81M -65.27%
Roundhill Weekly T-Bill ETF (WEEK) +$137.08M -$137.08M -50.00%
Gadsden Dynamic Multi-Asset ETF (GDMA) +$159.64M -$66.84M -29.51%
ProShares UltraShort Gold (GLL) +$169.11M -$37.81M -18.27%
GraniteShares 2x Short NVDA Daily ETF (NVD) +$126.26M -$12.80M -9.20%
FT Vest US Equity Moderate Buffer ETF February (GFEB) +$303.66M -$28.53M -8.59%
Defiance Daily Target 2X Long RGTI ETF (RGTX) +$172.93M -$15.96M -8.45%
Defiance Daily Target 2x Short RGTI ETF (RGTZ) +$109.39M -$9.77M -8.20%
ProShares Ultra Bloomberg Natural Gas (BOIL) +$597.34M -$42.88M -6.70%
LHA Market State Tactical Beta ETF (MSTB) +$174.87M -$11.06M -5.95%

Custom Analysis and Daily Data

This daily snapshot is just the beginning. Our full suite of tools allows for deep, customizable analysis of the entire ETF landscape. Institutional clients can track real-time flows, screen for specific fund characteristics, and analyze historical trends to gain a competitive edge. To explore our comprehensive data and analytics platform, please contact our sales team for a personalized demonstration.

Large Flow Activity Note: Daily create/redeem activity is a normal function of the ETF market. Large flows often reflect rebalancing activity by a single large institution and are not necessarily indicative of broad market sentiment.

Disclosures

This report is for informational purposes only and does not constitute investment advice or a recommendation to buy or sell any security. ETF Action is not a registered investment advisor.

All data is sourced from proprietary and third-party sources believed to be reliable, but its accuracy and completeness are not guaranteed. Past performance is not indicative of future results.